Monday, 11 March 2013

19843

English Assignment
The purpose of promoting the use of advertisement is to most powerfully communicate the intended message in order to non just inform the potential customers but mainly to put to work them to that extent that they breed persuaded to go into desired action. The following two ads I will show you the elaborate of undeniably squiffy power of ads, and too my intention is to correspond and contrast Nike and Addidas the two biggest sports company.

A.I.D.A theory refers to Attention, Interest, Desire and Action of the advertised product. The starting line ad Kobe Bryant 7 a very effective and finicky g subdivisionent, this ad shows the shoes wore by Kobe Bryant a famous hoops player which also have the idea showing a comfortable and reliable basketball shoes, on the ad it also shows how the shoes were designed and why is it so effective.
Attention is overwhelmingly grabbed by the design of this shoe, the shoes Kobe 7 is very pith catching because of the colour black and yellow. Also it catches the costumers attentions and they become shocking because it is worn by Kobe Bryant. The design of the shoes Kobe 7 is very creative, the inside part of the shoes tolerate be took off and put it on your arm for arm protections this design can track peoples attentions, compare to the Rose 1.5 although the ad makes a lot people ring that the shoes is very light but as an force the Kobe 7, the design is for light it was set out on the ad and also on the ad shows the protection of Kobe7 is high.

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|Kobe 7 | |
|Similarities | |
| ticker catching |Eye catching |
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